Are you interested in selling your produce to wholesale buyers but not
sure how? The produce distribution industry is mobilizing to meet consumer
demand to “know your farmer” and needs well--prepared farmers to work with.
Join us on a tour of wholesale markets, retailers, and food hubs to
meet buyers interested in supporting small farms. You’ll make valuable
contacts, learn the requirements for wholesale-ready sales, and learn how to
help your story travel with your products all the way from farm to fork. Tours
are all day, with a light breakfast and lunch provided.
February 18, 2015: San Francisco
Bay Area Markets
*This tour is specifically for Southeast Asian farmers in the Fresno
area.
To register for the tour, contact Michael Yang,
UC Cooperative Extension Fresno County, (559) 241-7523 or
myang@ucanr.edu
Tour stops will include: Pacific Rim Produce (wholesaler), San
Francisco Specialty (distributor), Cal Dining (university food service), And
more (retailer)
February 24, 2015: San Francisco
Bay Area Markets
*North Bay growers can board the bus at several locations to be
determined.
To register for the Bay Area tour, visit http://ucanr.org/bustour
Tour Stops will include: SF Wholesale Produce Market (several
wholesalers and distributors), The FruitGuys, Cal Dining (university food
service), And more (food hub)
Visit UC SAREP’s website for more information on the tour program and
resources for selling wholesale
This tour is hosted by the UC Sustainable Agriculture Research and
Education Program and UC Cooperative Extension (Marin County and Fresno
County).
See you on the bus!
